Rhetoric
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Rhetoric
A body of rules to produce an artistic text, written or spoken
Genres of Rhetoric
| Genus demonstrativum | Genus deliberativum | Genus iudiciale | |
| Topic | Honour/Dishonour | Use/Detriment | Justice/Injustice |
| Function | Praise/Reprimand | Admonition/Warning | Accusation/Defence |
| Temporal Reference | Present | Future | Past |
| Example | Praise, libel, gratulatory texts, ode etc. | Political speech, didactical purposes, sermon | Speech at court, pamphlet, satire, apology |
Purpose of Rhetoric
The purpose of rhetoric is to persuade: intellectually (docere) and emotionally (delectare, movere).
- DOCERE: using LOGOS (appeal to reason), low style
- DELECTARE: using ETHOS (appeal to charactern), middle style
- MOVERE: using PATHOS (appeal to emotion), high style
How to learn Rhetoric
How to acquire the methods of rhetoric?
- ARS: command of rhetoric techniques
- IMITATIO: imitation of exemplary models
- EXERCITATIO: practice
System of Rhetoric
5 partes artis:
- INVENTIO: invention
- DISPOSITIO: arrangement
- ELOCUTIO: style
- MEMORIA: commemoration
- ACTIO: execution
